Chaqchao Organic Chocolates & Arequipa Beer Club

Content Content Social Content

So We’re On the Same Page Social content creation isn’t just writing a witty caption or selecting a sweet photo to accompany it; ideally, it’s the intersection of both those, plus an understanding of what makes your audience tick that makes great content. Without further ado, here are a few standouts…. (Hint: click the images[…]

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They Wanted a Unicorn

2013 at Nike 2013 was a year full of action, and I was right in the middle of it as the Communications Lead on a $1B+ project at Nike that transformed all Nike sales tools, including replatforms, new app launches, and a gigantic transition to digital. The audience our team at Global Sales spoke to[…]

2015 Silverton CO Natural Hit Cynthia Johnson

A Big Mountain Rider is Born (Online)

Cynthia came to Chile to compete in a pair of Freeride World Tour qualifying events, but left with a branded athlete website. The goal? To help her get more sponsors and provide visibility to the riding she was doing around the world. Aggregating her social channels, building out her WordPress site, and corralling photo and[…]

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Digital & Content Concepting Through Production

  Challenge Metric Systems Corporation, a designer and manufacturer of emerging wireless technology products, wanted to grow its customer base beyond the prototyping work it had done for Microsoft and AT&T. With several successful contracts under its belt, the company knew it had a great product set–but now it needed to commercialize a new wave[…]