Nike NA Running Hero FA16

glean > intuit > storytell > convince > laugh > learn > repeat

Blending a content strategy and digital strategy role, I worked with Nike North America to ideate, launch, and measure impact of a Geography-wide learning initiative that leveled up the already-amazing work Nike Brand Managers undertake every day. The pieces shown here are indicative of my work as both a strategist and producer—showing how we executed[…]

REFRESH_BUTTON-Biz-Essentials

NikeU Brand Marketing UI Redesign

With the deadline to launch an enterprise-shifting employee training initiative, Nike North America Brand Marketing Operations needed to find an online home for course enrollment and supporting materials. As a content and design lead on this project, I partnered with the Drupal development team that would implement the site additions. Soon though, I learned that simple[…]